Wednesday, January 28, 2009

Using Social Media To Market Your Property

As many of you already know, 3Dwalkthroughs.com is involved with Fitspott, a social networking platform for health and fitness. In the time since becoming involved with this project we have read countless social media books, articles, blogs and have also attended various speaking engagements on this topic.

If there is one fact that has become clear during our forray into social media its that all companies, large and small, have an opportunity to conduct a much more targeted marketing approach, to a much bigger audience, and for much less money.

What does this means for 3Dwalkthroughs.com and it's customers? Basically any 3D asset we create whether it be a 3D Rendering, 3D Floor Plan or 3D Walkthrough has a potential of going viral by being posted and tagged on one of the multiple photo/video sharing sites.

Furthermore tools like Twitter, Facebook, MySpace and many more can be used by developers to build a captive audience well in advance of the first shovel hitting the ground.

Over the next few weeks, 3Dwalkthroughs.com will be highlighting many different social media tools and will explain how they can be used to market a property.

Friday, January 23, 2009

This post has absolutely nothing to do with 3D (but it is unbelievable)

In honor of this monumental week 3Dwalkthroughs.com thought we would share an unbelievable 1,474 megapixel image that was taken during the inauguration. The image when pulled back shows almost all the people that were in attendance during the ceremony. The amazing occurs when you start to zoom in. Click here>> to see it.

Using the controls, pick a spot and start to zoom in on the image. No matter where you zoom you can see each persons face as if a close up picture was taken. When I think about the ramifications of this it is both compelling and a little scary.

Here is how it was done, told by the photographer David Bergen.
I clamped a Gigapan Imager to the railing on the north media platform about six feet from my photo position. The Gigapan is a robotic camera mount that allows me to take multiple images and stitch them together, creating a massive image file.

My final photo is made up of 220 Canon G10 images and the file is 59,783 X 24,658 pixels or 1,474 megapixels. It took more than six and a half hours for the Gigapan software to put together all of the images on my Macbook Pro and the completed TIF file is almost 2 gigabytes.

Source: David Bergmen blog

Tuesday, January 20, 2009

Contribute To CNN's 3D Collage of This Historic Day

3Dwalkthroughs.com came across a story on Gizmodo.com about CNN's request to contribute digital photos of todays historical event that will be used to create a massive 3D experience. CNN will use Microsoft's software, Photsynth to compile the collage, as they turn 2D images into 3D images.

According to the article, all you have to do is take a picture (under 10 MB), send it into themoment@cnn.com, and then wait for Microsoft's software to do it's thing.

Source: Gizmodo.com

I would personally like to wish Barack Obama and the rest of his team the best of luck as they make history on this monumental day. Today is a great day to be an American!

Saturday, January 17, 2009

An Increased Demand for 3D Floor Plans


3Dwalkthroughs.com has noticed an definitive upward trend in the number of people interested in 3D floor plans. The increased traffic seems to be the result of the companies which made the decision seek out innovative marketing tools in spite of the tough economy.

We have experienced a marked increase for 3D floor plans of residential, commercial, retail and hospitality real estate. The customized 3D plans can demonstrate a properties layout much more effectively than a standard 2D plan.

3D floor plans can be customized down to the smallest detail. They can showcase the type of flooring, wall covering, furniture layouts/styles, cabinets, door knobs, etc.

The turnaround time for a 3D floor plan is approximately 5 days, and they can be used for websites, billboards, printed brochures, wall plaques etc.

If you are interested in getting more information please feel free to contact us at any time.

Wednesday, January 14, 2009

Fitspott is the Featured Blog Today on Typepad

3Dwalkthroughs.com is excited to announce that the Fitspott blog has been selected to be today's featured blog on Typepad. This is quite an honor considering the amount of blogs created by Typepad users.

About the Fitspott Blog
Fitspott's blog is an interesting and innovative way to get people excited about a launch through the use of their TypePad blog. The Fitspott blog is a way to ramp up excitement for the beta of the Fitspott community, keeping people abreast of the development progress there. It's also a fascinating look behind the scene of the company culture, and a way for the company and community to communicate.

They've also got interesting reportage from what it's like inside a fitness industry trade show, what it means that "childhood obesity" is now a top search term on Google, and how viral video is becoming a new trend in innovative sports marketing. There's even some new possibilities for listening to music while you work out, the a new year's post about how the government is targeting obesity rates.

Source: Typepad Featured Blog Page

Monday, January 12, 2009

150 Million Superbowl Viewers To Be Sent 3D Glasses?

3Dwalkthroughs.com came across about an interesting story about a promotion during the Superbowl that is supposedly going to involve the giveaway of 150 million pairs of 3D glasses.

The 3D glasses will be used to watch a 90 second preview of the feature Monsters vs. Aliens.DreamWorks Animation chief executive Jeffrey Katzenberg calls the stunt ''perhaps the biggest media-advertising event in history'' and says it ``involves tens of millions of dollars.''

Katzenberg promises that the viewing quality will be superior and says the glasses will use Intel InTru 3D and ColorCode 3-D, which updates the old red-blue Anaglyph system. They will be distributed free at Pepsi/SoBe Life Water displays at 28,000 locations including grocery, drug and electronics stores and big-box retailers.

Source: The Miami Herald

If nothing else it will be very funny to watch all the drunk football fans running around with their 3D glasses on. How many people do you think are going to get pulled over as they try to drive home with their 3D glasses on?

Thursday, January 8, 2009

Shapeways Shops - 3D to Reality Marketplace

3Dwalkthroughs.com came across a press release about the much anticipated launch of Shapeways Shops. The Shops offer artists, designers and hobbyists alike, a unique online platform to show and sell their designs to a world-wide audience. This new marketplace enables anyone to make money with their 3D modeling skills, bridging the gap between the digital 3D models and real tangible products.

In the spirit of the very successful photo sharing industry, Shapeways Shops allows modelers to make money with their 3D models by uploading them and sellling them online.

Although the site is just getting rolling, you can definitely see its potential. 3D models can be viewed in 2D or 3D formats and you can get information about the designer and the model itself.

About Shapeways

Shapeways is a 3D printing and production service that harnesses the power of a global networkof 3D production service partners to ensure cost-efficient, reliable manufacturing and order fulfillment of 3D designs starting with custom 3D printing. Shapeways, passionate about creating.

Source: Shapeways Press Release

Saturday, January 3, 2009

3DeeShell - Display 3D Images on Your iPhone

Check out this new 3D technology/product that just came out for the iPhone! 3Dwalkthroughs.com came across an article on CrunchGear.com about Spatial Views newest product release, the Wazabee 3DeeShell.

The Wazabee 3DeeShell is a protective casing that includes a removable lens to displays 3D stereoscopic images on the Apple iPhone and iPod Touch without the need for 3D glasses.

The housing contains a lens that eliminates the need for special 3D glasses, while serving as a stylish protective skin at the same time. The lens can easily be removed at any time in order to switch back and forth between normal 2D and spellbinding 3D graphics.

The 3DeeCamera, available from the Apple App store for 99 cents, lets you take two pictures to produce your own stereoscopic images.

After the pictures have been selected, you can choose to view them as one of three types of anaglyph (red/cyan, red/blue, or red/green depending on the type of glasses you have), or in either parallel- or cross-view side-by-side modes (which do not require glasses).

Source: CrunchGear.com

As the author of CrunchGear.com points out, it will be fun to see the 3D creations that are generated by iPhone users. Flickr might soon need to accomodate 3D images...or can they already? If anyone knows, do tell.