Can 3D Walkthroughs, 3D Renderings and 3D Floor Plans Replace an actual Model Unit?

Whenever 3Dwalkthroughs.com makes a first delivery to a new client, there is always those nervous few moments while we wait for the clients feedback. While we obsess over getting all the details correct, we are often required to use our creative license to make design decisions, especially when creating interior views. The more detail we get from the client going into the project, the more likely we will nail it on the first try.

After reviewing the initial delivery, our clients are often suprised at the level of realism and detail we have achieved when creating their 3D Walkthroughs, 3D Renderings, 3D Floor Plans and Interactive 3D Presentations. It is not uncommon for a client to expand the project at this stage as they realize the need for building an actual model unit might be unnecessary.

We are currently working on a project where the developer's interior designer was so blown away by the detail of the initial renderings, we actually had to swear to her that they were not photographs of an existing property. Once we convinced her this was not the case, she made a recommendation to the developer to forgo the model unit they were planning, and use our 3D products instead.

While we do not believe that our 3D technology will ever totally replace the use of model units, there are many situations when they could, saving the developer a lot of money that could be put back into marketing their property.