French company, Total Immersion, has developed a software called D-Fusion which allows for the integration of interactive 3D objects into a live video.
Total Immersion's technology creates "Augmented Reality" applications. Augmented reality applications are defined as the use of live video imagery digitally processed and "augmented" by the addition of interactive 3D graphic objects.
They have a number of really wild sample videos on their website which demonstrates their technology in action. Total Immersion's target markets include: Automotive and Aerospace, Television and Movies, Theme Park & Entertainment, Military, Special Event and Design, Maintenance, Architecture and Telecom Operators,
3Dwalkthroughs.com believes this technology offers significant potential for the sales and marketing of all types of real estate properties.
Interesting Idea: Utilize Total Immersion technology to immerse 3D Walkthroughs, 3D Floor Plans and 3D Renderings into existing property videos to demonstrate capital improvements before an investment is made.
While the price of this software is not clear it does offer an interesting potential application for many industries. Total Immersion is reportedly setting their sites on the creation of an interactive product for mobile devices. It will be interesting to follow this progressive company.
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